Sports Retail

Trimm Dich, Durch Sport: Adidas' Long Lost Mascot

Trimm Dich, Durch Sport: Adidas' Long Lost Mascot

Digging through our archive folders a few weeks back we came across ‘Trimmy’ -  a mascot from a public health and fitness promotion run in Germany in 1970.

Changing the Game: the Future of Sports Retail

Changing the Game: the Future of Sports Retail

In this interview post, our MD, Jason West, discusses the future of sports retail and how the big sportswear names are changing the game.

London Retail: Our Five Favourite Flagships

London Retail: Our Five Favourite Flagships

We recently went on a visit to London to take a look at the very best of retail design and commercial interiors that our capital city has to offer. There was a huge variety of really great innovative stores, but here’s just a few that we loved and why.